Rotten Company

Dunnes Stores

Approved Evidence

Added to Rotten Company: 8/23/2026
Conduct/Event period: November 2024–November 2024
Ongoing: No
Resolution status: Resolved
Resolution date: November 19, 2024
misconduct

Dunnes Stores misleading and incorrect price-display enforcement

Summary

The Competition and Consumer Protection Commission found Dunnes Stores at its South Great George's Street location in Dublin to be in breach of consumer pricing requirements. The CCPC found that the store displayed an incorrect selling price for goods in a way that misled consumers and served a compliance notice directing the trader to display correct selling prices. A separate fixed-payment notice was also issued for failure to comply with selling-price display requirements. The enforcement actions took effect in November 2024. Sources: https://www.ccpc.ie/enforcement-and-regulation/consumer-protection/cases/details/dunnes-stores-%28george%27s-street%29-unlimited-company and https://www.ccpc.ie/enforcement-and-regulation/consumer-protection/cases/details/dunnes-stores-%28george-s-street%29-unlimited-company

Evidence Weight
99.72
Severity: high
Recency Weight: 99.72168315859018
File Weight: 1